Tyler Haney – An Inspiring Story

Growing up in Boulder, CO, Haney was a jock: She ran cross-country, played basketball and considered going to a college where she could compete in track and field. But she couldn’t shake an interest in fashion, and instead matriculated at New York’s famed Parsons School of Design, where she soon found a way to marry her two interests. As part of her degree program, she created a five-piece collection of essential activewear, and Outdoor Voices was born. The brand’s memorable name “comes from when you’re little and your mom’s like, ‘Use your indoor voice,'” Haney says. So far the workout-apparel company’s minimalist, technical aesthetic and digital-first strategy have earned it over $8 million in venture backing, with the most recent round led by General Catalyst Partners of Cambridge, Mass. Despite her high-profile investors, Haney says funding didn’t come easy; her team met with, and was turned down by, some 70 investors. She adds: “I don’t have experience on my side, but I have persistence.”

“I’m very much a risk taker. I don’t have experience on my side, but I have persistence”

Source : http://www.forbes.com/30-under-30-2016/retail-ecommerce/#30061bd1eaa8 Edited by Clare O’Connor and Kathryn Dill