How Ride-Hailing Online Services Was Possible to support mid-low end economy?

Source: Megapolitan Kompas

Lately, our technologies has gone really well. As the result, there is ride-hailing online services which being so impactful for Indonesian economic. Beforehand, we tend to find the shelter of ride-hailing as well as taxi. But when it comes to taxi, we could to wait in the side of the street and searched for empty taxi. All of those stuff are a traditional services, today we have got advance system. Within mobile application and internet as a basis for connectivity. As it is called Ride-Hailing Online Services, then how its works?. Simply you just download the apps, for example gojek,grab or uber. Sign up if you haven’t registered yet, otherwise just login and you can use the application. Wether your smartphone is android or iphone ( iOS ), this will be the same. Mostly the driver is two-wheeled vehicle, like the first comer were usually known as “Ojek Pangkalan”.

Source: Badan Pusat Statistik

The stuff has become largely spread at our country, you might already recognize these green trooper across the street. Understandly, we need this kind of service. Because the demand is so high for make this happened. Indonesian people tend to use their own vehicle instead of public transportation. As the Badan Pusat Statistik data shows that in the 2018 there was 120.101.047 motocycle and 16.440.987 cars owned and registered to the nation with legal document. If we take this straight the total is about 146.858.759 vehicle are owned. With these number, you probably understand why those application was goes endermously popular.

Source: Badan Pusat Statistik

Then why this apps possible to increase our economics? First, you need to know that poverty level in Indonesia is still high. And might you understand that to use public transportation cost more money than using their own. As the badan pusat statistis data, in the last 2019 poverty level stand in the 9.41%. If we calculate it with total amount of people in Indonesia which is about 266 millions people lives ( katadata.com ), we would get that 25,014,400 millions people lives under poverty condition. It’s means that income per capita does not that high so that they need to find another alternative in order to get fullfil their need. Moreover, with that amount of people. Most of them have their own vehicle, in reality lots of those using that stuff to take a part as a driver online. According to the kumparan.com, there are 1.700.000 millions driver online already take a ride as a partner with Go-jek. For Grab itself did not give any statement about their driver. May you ask, why they were called partner? Not worker or something else?. As a partner, driver did not taken any contract with the applicator. So there is nothing than a wage. The wage is not estimate, applicator would give commission for every job the driver done. There is no office hour. The driver possible to manage their own time to get the job done. Those things also be a reasons why people interested to join as a driver online.

Source: Lembaga Demografi Universitas Indonesia

According to the research that LDUI and FEBUI has been done, go-jek as one of the ride-hailling online applicator has greatly effective give effect toward the Indonesia economic and unemployment rate. Unemployment is been a long-problem that needed to be reduced, with economy condition which force people would not get a proper education. Nowadays, grade is will help you to through the recruitment process. Ride-Hailing online has become an alternative solution that growth enormously impactful. They are provide a solution to do what you should do but you can’t to, such as order a food, send a packet, heading for somewhere but you did not have any vehicle. These activity is a daily doing that you needed everyday. The circle of the service was perfectly fit what is people most needed. Moreover, there are lots of people who has vehicle and voluntary join the driver online just because they need to find some money. Win-to-win solution. The driver cleared the job plus get the commission, the customer got what they want and the least the applicator get revenue from every transaction that occurs on their application.

Reference:

( 2018 ). Dampak GO-JEK terhadap Perekonomian Indonesia. Jakarta: Lembaga Demografi Universitas Indonesia.
Hasanah, Sovia. ( 2017, November 16 ). Hukumonline.com: Hubungan Antara Penyedia Aplikasi, Driver, dan Penumpang. Accessed on 2020, Juni 13. From https://www.hukumonline.com/klinik/detail/ulasan/lt56a9c0362ef3d/hubungan-antara-penyedia-aplikasi–idriver-i–dan-penumpang/

( 2019, Januari 4 ). Katadata.com: Jumlah Penduduk Indonesia 2019 Mencapai 267 Juta Jiwa. Accessed on 2020, Juni 12. From https://databoks.katadata.co.id/datapublish/2019/01/04/jumlah-penduduk-indonesia-2019-mencapai-267-juta-jiwa

( 2019 ). Bps.co.id: Persentase Penduduk Miskin Maret 2019 Sebesar 9,41 Persen. Accessed on 2020, Juni 12. From https://www.bps.go.id/pressrelease/2019/07/15/1629/persentase-penduduk-miskin-maret-2019-sebesar-9-41-persen.html

( 2019 ). Bps.co.id: Perkembangan Jumlah Kendaraan Bermotor Menurut Jenis, Accessed on 2020, Juni 12. From https://www.bps.go.id/linkTableDinamis/view/id/1133

 

Axel Setiawan