{"id":761,"date":"2016-11-10T13:00:18","date_gmt":"2016-11-10T06:00:18","guid":{"rendered":"http:\/\/student-activity.binus.ac.id\/imcb\/?p=761"},"modified":"2016-11-10T13:00:18","modified_gmt":"2016-11-10T06:00:18","slug":"imcb-day-2016-the-art-of-digital-marketing","status":"publish","type":"post","link":"https:\/\/student-activity.binus.ac.id\/imcb\/2016\/11\/imcb-day-2016-the-art-of-digital-marketing\/","title":{"rendered":"IMCB DAY 2016 \u201cTHE ART OF DIGITAL MARKETING\u201d"},"content":{"rendered":"<p style=\"text-align: center\"><strong>IMCB DAY 2016 \u201cTHE ART OF DIGITAL MARKETING\u201d<\/strong><\/p>\n<p>Oleh:\u00a0Gracely Jennifer<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-765\" src=\"http:\/\/student-activity.binus.ac.id\/imcb\/wp-content\/uploads\/sites\/78\/2016\/11\/imcb-day1.jpg\" alt=\"imcb day1\" width=\"315\" height=\"216\" \/><\/p>\n<p>Pada tanggal 6 \u2013 8 Oktober 2016, IMCB (International Markeitng Community of Binus University)\u00a0telah mengadakan event #imcbdaywithmpm2016 yang disponsori oleh MPM Group dan Universitas Bina Nusantara. #imcbdaywithmpm2016 terdiri dari 3 (tiga) kegiatan yaitu: Creative Festival, seminar-seminar tentang digital marketing, dan kompetisi\u00a0Marketing Debate\u00a0dan\u00a0Marketing Plan\u00a0yang diikuti dari berbagai universitas di Indonesia yang diadakan di Kampus Anggrek, Binus\u00a0University.<\/p>\n<p>Dari segi kompetisi, peserta\u00a0Marketing Plan\u00a0yang lolos dalam tahap seleksi, diberikan training mengenai\u00a0framework thinking\u00a0dan\u00a0public speaking, sementara peserta\u00a0Marketing Debate\u00a0dibekali dengan tema yang berhubungan dengan marketing dan berhubungan dengan produk MPM.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-766 alignright\" src=\"http:\/\/student-activity.binus.ac.id\/imcb\/wp-content\/uploads\/sites\/78\/2016\/11\/imcb-day3.jpg\" alt=\"imcb day3\" width=\"266\" height=\"201\" \/><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-762 alignleft\" src=\"http:\/\/student-activity.binus.ac.id\/imcb\/wp-content\/uploads\/sites\/78\/2016\/11\/imcb-day-2.jpg\" alt=\"imcb day 2\" width=\"271\" height=\"203\" \/><\/p>\n<p>Kami juga menghadirkan pembicara-pembicara berkualitas yang berkompeten dalam bidang\u00a0digial marketing\u00a0dan implementasinya di dunia industri. Pada kegiatan\u00a0Creative Festival, banyak testimonial positif yang diungkapkan oleh para\u00a0tenant,\u00a0salah satunya yang dikemukakan Mbak Titi yang membuka\u00a0booth\u00a0\u201cBEAT Juice\u201d, yang mengatakan di hari pertama\u00a0Creative Festival\u00a0dia berhasil menjual 30 botol jus dalam waktu 4 jam.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-763\" src=\"http:\/\/student-activity.binus.ac.id\/imcb\/wp-content\/uploads\/sites\/78\/2016\/11\/imcb-day-4.jpg\" alt=\"imcb day 4\" width=\"262\" height=\"199\" \/><\/p>\n<p>Akhir kata, kami mengucapkan terima kasih kepada seluruh panitia #imcbdaywithmpm2016 serta semua pihak yang ikut berpatisipasi dalam terselenggaranya\u00a0event\u00a0ini, terutama MPM\u00a0Groupselaku sponsor utama kami, dan tidak ketinggalan pihak \u2013 pihak lain yang ikut mendukunga cara ini seperti: program studi\u00a0International Marketing, para dosen\u00a0International Marketing\u00a0dan SoBM, Pak Andreas Chang, SCDC, Universitas Bina Nusantara, serta semua pihak yang tidak bisa kami sebutkan satu per satu.<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-764\" src=\"http:\/\/student-activity.binus.ac.id\/imcb\/wp-content\/uploads\/sites\/78\/2016\/11\/imcb-day-5.jpg\" alt=\"imcb day 5\" width=\"334\" height=\"290\" \/><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>IMCB DAY 2016 \u201cTHE ART OF DIGITAL MARKETING\u201d Oleh:\u00a0Gracely Jennifer Pada tanggal 6 \u2013 8 Oktober 2016, IMCB (International Markeitng Community of Binus University)\u00a0telah mengadakan event #imcbdaywithmpm2016 yang disponsori oleh MPM Group dan Universitas Bina Nusantara. #imcbdaywithmpm2016 terdiri dari 3 (tiga) kegiatan yaitu: Creative Festival, seminar-seminar tentang digital marketing, dan kompetisi\u00a0Marketing Debate\u00a0dan\u00a0Marketing Plan\u00a0yang diikuti dari [&hellip;]<\/p>\n","protected":false},"author":85,"featured_media":765,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-761","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles"],"_links":{"self":[{"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/posts\/761","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/users\/85"}],"replies":[{"embeddable":true,"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/comments?post=761"}],"version-history":[{"count":1,"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/posts\/761\/revisions"}],"predecessor-version":[{"id":767,"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/posts\/761\/revisions\/767"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/media\/765"}],"wp:attachment":[{"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/media?parent=761"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/categories?post=761"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/student-activity.binus.ac.id\/imcb\/wp-json\/wp\/v2\/tags?post=761"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}