{"id":2221,"date":"2026-07-15T21:17:19","date_gmt":"2026-07-15T14:17:19","guid":{"rendered":"https:\/\/student-activity.binus.ac.id\/himmcomm\/?p=2221"},"modified":"2026-07-15T21:17:19","modified_gmt":"2026-07-15T14:17:19","slug":"messagion-shape-your-vision-make-it-precision","status":"publish","type":"post","link":"https:\/\/student-activity.binus.ac.id\/himmcomm\/2026\/07\/15\/messagion-shape-your-vision-make-it-precision\/","title":{"rendered":"MESSAGION &#8220;Shape Your Vision, Make It Precision&#8221;"},"content":{"rendered":"<p>MESSAGION 2026<br \/>\n&#8220;Shape Your Vision, Make It Precision&#8221;<\/p>\n<p>Diselenggarakan pada: Greater Jakarta<br \/>\nHari, Tanggal: Senin, 13 Juli 2026<br \/>\nTempat: ZOOM Meeting<br \/>\nWaktu: 14.00 WIB &#8211; Selesai<\/p>\n<p>HIMMCOMM dengan bangga mempersembahkan:<\/p>\n<p>MESSAGION 2026<br \/>\n&#8220;Shape Your Vision, Make It Precision&#8221;<\/p>\n<p style=\"text-align: left\">MESSAGION merupakan kegiatan yang berfokus pada pengembangan kemampuan<br \/>\ncopywriting dalam konteks digital advertising. HIMMCOMM menyelenggarakan<br \/>\nworkshop ini dengan tujuan untuk memberikan pemahaman kepada peserta mengenai<br \/>\nbagaimana sebuah pesan iklan disusun agar singkat, jelas, dan berdampak langsung pada<br \/>\naudiens.<\/p>\n<p style=\"text-align: left\">Melalui workshop ini, peserta akan mempelajari teknik-teknik penting seperti<br \/>\nmembuat headline yang kuat, memilih value yang relevan untuk target audiens, serta<br \/>\nmenyusun call-to-action (CTA) yang efektif dalam mendorong tindakan. Selain itu,<br \/>\nworkshop ini diadakan karena adanya kebutuhan peserta untuk mampu membaca perilaku<br \/>\naudiens dan mengidentifikasi aspek apa yang paling menarik perhatian mereka, sehingga<br \/>\ndapat diterjemahkan ke dalam pesan iklan yang efektif dan mudah diproses.<\/p>\n<p>Dengan tujuan agar peserta dapat memahami prinsip dasar copywriting untuk digital advertising, termasuk headline<br \/>\nstructure, value framing, dan CTA. Lalu, dapat menganalisis contoh kampanye iklan yang efektif dan kurang efektif untuk mengetahui faktor yang memengaruhi performa pesan. Serta, Melatih peserta menyusun pesan iklan yang ringkas, jelas, dan relevan, berdasarkan insight audiens serta kebutuhan campaign.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MESSAGION 2026 &#8220;Shape Your Vision, Make It Precision&#8221; Diselenggarakan pada: Greater Jakarta Hari, Tanggal: Senin, 13 Juli 2026 Tempat: ZOOM Meeting Waktu: 14.00 WIB &#8211; Selesai HIMMCOMM dengan bangga mempersembahkan: MESSAGION 2026 &#8220;Shape Your Vision, Make It Precision&#8221; MESSAGION merupakan kegiatan yang berfokus pada pengembangan kemampuan copywriting dalam konteks digital advertising. HIMMCOMM menyelenggarakan workshop ini [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,44],"tags":[],"class_list":["post-2221","post","type-post","status-publish","format-standard","hentry","category-article","category-news"],"_links":{"self":[{"href":"https:\/\/student-activity.binus.ac.id\/himmcomm\/wp-json\/wp\/v2\/posts\/2221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/student-activity.binus.ac.id\/himmcomm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/student-activity.binus.ac.id\/himmcomm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/student-activity.binus.ac.id\/himmcomm\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/student-activity.binus.ac.id\/himmcomm\/wp-json\/wp\/v2\/comments?post=2221"}],"version-history":[{"count":1,"href":"https:\/\/student-activity.binus.ac.id\/himmcomm\/wp-json\/wp\/v2\/posts\/2221\/revisions"}],"predecessor-version":[{"id":2222,"href":"https:\/\/student-activity.binus.ac.id\/himmcomm\/wp-json\/wp\/v2\/posts\/2221\/revisions\/2222"}],"wp:attachment":[{"href":"https:\/\/student-activity.binus.ac.id\/himmcomm\/wp-json\/wp\/v2\/media?parent=2221"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/student-activity.binus.ac.id\/himmcomm\/wp-json\/wp\/v2\/categories?post=2221"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/student-activity.binus.ac.id\/himmcomm\/wp-json\/wp\/v2\/tags?post=2221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}